K-NOW #5
BEING

Spring Summer 2020 hair fashion Collection

It was called Green Fashion when it first appeared on the scene and began to make waves in the early 90s. Nowadays, it is a movement that is aware of the importance of each being on the planet, within which fashion is an active component.

Colour Cramer Color Permanent 5.008 + Uni.Color Oxi 30 vol. ▪ Highlights Lunex Restore + Lunex Decap Super + Uni.Color Oxi 20/40 vol. ▪ Neutralizing Lunex Ice Toner ▪ Toning Yo Cond Beige + Yo Cond Marron Glacé ▪ Primer And 13 Heat Spray ▪ Styling And 23 Full Fluid ▪ Finishing And 41 Salty Mist + And 31 Matte Paste

Total look Gilberto Calzolari + What for shoes

The real change occurred when the concept of sustainability became an appetising alternative from a shape and colour perspective, one that was especially effective through its substance and content: sustainable no longer meant “alternative”, rather a decision that was both desired and responsible. Thus fashion became “Wellness”: gentle, comfortable shapes that can enhance reignited femininity (e.g. sheer fabrics and tight-fitting waistlines), and sneakers for leisure time, but also for a comfortable journey to work.

Parka utility Calcaterra

Colour Yo Green 10 g 6.4 + 15 g 8.4 + 5 g 6.3 + 8 g 8.3 + Yo Green Activator Yo Green 25 g 8.4 + 20 g 8.3 + 10 gr 9.2 + Yo Green Activator ▪ Highlights Lunex Clay Powder + Uni.Color Oxi 30/10 vol. ▪ Toning Lunex Colorful 60 g Rosa + 2 g Giallo + 2 g Rosso ▪ Primer And 13 Heat Spray ▪ Styling And 15 Smooth Cream ▪ Finishing And 32 Dry Vol + And 06 Shine Spray

Lastly, the hair conjures up the heat and grace of the new season, through a wealth of enriching and enchanting colours, with subtle hints of clay, hazelnut, tobacco and the ultra-fashionable Cantaloupe.

Blazer Suncoo Paris ▪ Pant Mes Demoiselles Paris

Colour NaYo 7.23 + NaYo Cream Activator 20 vol. NaYo 8.23 + NaYo Cream Activator 30 vol. ▪ Highlights Lunex Restore + Lunex Ultra Cream + Uni.Color Oxi 30 vol. ▪ Toning Yo Green 10.3 + 8.4 + 9 + Yo Green Activator ▪ Primer And 13 Heat Spray ▪ Styling And 23 Full Fluid ▪ Finishing And 32 Dry Vol + And 44 Vamp Spray

23 FULL FLUID

The shape of the cuts does not take the eye away from the colours, instead enhancing them with gentle fabrics enabling versatility in the styling and reinforcement where necessary thanks to the boldly modern baby bang.

Outfit from the left: Total look utility Calcaterra ▪ Total look Gilberto Calzolari ▪ Blazer Suncoo Paris + Mes Demoiselles Paris

Location, the botanical garden the city of Barcelona decided to give itself in 1999, choosing an area that had previously been occupied first by shacks and later by a landfill. The project was undertaken by Carles Ferrater and his international team, who designed a series of intricate pathways criss-crossing and rising up the Montjuic hill, overlooking the Olympic rings and the city lying at its feet. It features vegetation from around the world, though from climates similar to the Mediterranean climate of Barcelona. There are, in fact, other regions (lying between 30º and 40º latitude in either hemisphere) which have the same climate: California, central Chile, the most southerly areas of South Africa and Australia. It is these parts of the park where the nearly 1500 species, housed in 87 “plant communities”, are to be found. These zones bring together different vegetation based on real landscapes found in the wild, also including a lake for the aquatic species.

Outfit from the left: Mes Demoiselles Paris ▪ Cettina Bucca ▪ Momonì + Oblique creations

Cettina Bucca ▪ Sneakers 2Star

Colour Cramer Color Permanent 5.008 + Uni.Color Oxi 30 vol. ▪ Highlights Lunex Restore + Lunex Decap Super + Uni.Color Oxi 20/40 vol. ▪ Neutralizing Lunex Ice Toner ▪ Toning Yo Cond Beige + Yo Cond Marron Glacé ▪ Primer And 13 Heat Spray + And 05 Seal Serum ▪ Styling And 23 Full Fluid ▪ Finishing And 41 Salty Mist + And 31 Matte Paste

Momonì ▪ Oblique creations

Colour NaYo 7.23 + NaYo Cream Activator 20 vol. NaYo 8.23 + NaYo Cream Activator 30 vol. ▪ Highlights Lunex Restore + Lunex Ultra Cream + Uni.Color Oxi 30 vol. ▪ Toning Yo Green 10.3 + 8.4 + 9 + Yo Green Activator ▪ Primer And 13 Heat Spray ▪ Styling And 53 Style Foam ▪ Finishing And 32 Dry Vol + And 41 Salty Mist + And 40 Dry Powder

53 STYLE FOAM

Colour Yo Green 10 g 6.4 + 15 g 8.4 + 5 g 6.3 + 8 g 8.3 + Yo Green Activator Yo Green 25 g 8.4 + 20 g 8.3 + 10 gr 9.2 + Yo Green Activator ▪ Highlights Lunex Clay Powder + Uni.Color Oxi 30/10 vol. ▪ Toning Lunex Colorful 60 g Rosa + 2 g Giallo + 2 g Rosso ▪ Primer And 13 Heat Spray ▪ Styling And 53 Style Foam ▪ Finishing And 44 Vamp Spray + And 41 Salty Mist

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Creative director Mauro Galzignato
Hairstylists Pierre Baltieri, Antonio Candido, Davide Carlucci, Diego Comandulli, Riccardo Rogari, Damian Tworuschka
Photographer Omar Macchiavelli | Aura Photo Agency
Backstage Mark David Alunni, Nicholas Martini, Elisa Imperi
Styling and Trend Research Alessia Caliendo
Editor in chief Alessandro Di Giacomo